Why it Works: A Story About Air Pollution and Skin Care

My editor’s take on one well-crafted story

Every now and then I analyze a nonfiction article that impressed me, zeroing in on why it works by focusing on several of the Fundamental Elements of a Good Story. This is one I edited on Medium (the “friend link” bypasses the paywall). 

Headline: Air Pollution’s Surprising Contribution to Acne, Wrinkles and Age Spots

Subtitle: How to offset the hidden da…